Let’s face it: a bachelor’s degree isn't what it used to be. Long gone are the days when a college education was enough to assure you a good career, a pension, and a chance to retire with enough savings to maybe even do a little traveling when it’s all said and done. Nowadays, bachelor’s degrees are a dime a dozen, and employers have stacks of resumes well over a hundred high, most of them boasting high GPAs, extra-curriculars, awards, and other accolades. There was a time when graduating from a good school with high marks and a degree in advertising was enough to get you through the front door of that well-known, successful advertising firm. Well, not anymore. Today’s employers want to see more. They want to see something unique.